ABOUT
15yrs in press
75+ clients served
Inpresseon was founded by Jamie Gavin in 2010, to help businesses better integrate emerging communications platforms into their existing marketing strategies. We have since then grown to encompass a wide network of media professionals, working with 75+ organisations, of varying size and sector, in numerous markets around the world.
Communicating with integrity
Integrity provides the roadmap for everything we do, and this is not solely an ethical endeavour. Integrity also refers to ‘the state of being whole and undivided’, and particularly in an age of AI, zero click search, and walled social media gardens, it is essential to maintain consistent communications wherever audiences interact with your brand.
The Atlantean Approach
Our succinct 10-step marketing strategy builds joined-up communications from the inside out, growing awareness, reputation, engagement, revenues, and ROI along the way.
We call it The Atlantean Approach, because just like the concentric circles on which the mythological city of Atlantis is formed, messaging is forged at the centre of an organisation before being disseminated outwards to wider audiences. The process moves through:
✓ Product marketing
✓ Content creation
✓ Internal & stakeholder comms
✓ Press outreach
✓ Design & web development
✓ Public social
✓ Direct marketing
✓ Events
✓ PPC & ad-planning
✓ Analytics
Just be careful not to drown out your audiences with too many one-way conversations!
Inpresseons
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“I first met Jamie when I was managing director of Spinlet - Africa’s first music streaming app. He helped us to significantly raise our profile in the international press. I have since then gone on to forge a strong working relationship with him and the entire Inpresseon team, working across a range of different projects and marketing communications activities.”
Nkiru Balonwu
Founder, Africa Soft Power Group -
“In what has been an extremely successful partnership, Inpresseon has helped the association to refocus and reshape its marketing strategy for a new age of digital media. This has helped us to create joined-up messaging across our entire communications output, maximising impact throughout.”
Tim Faircliff
Chair, Association of Online Publishers (AOP) -
“Inpresseon Founder, Jamie Gavin, is a skilled writer and communicator with a flourish for the English language. He is a strong relationship builder with an envious Rolodex among the digital media press. His sharp analytical capabilities have helped him develop an expertise in the happenings of the digital media world from both a global and local industry perspective.”
Andrew Lipsman
SVP Marketing & Insights, Comscore -
“From the outset, Inpresseon has always provided us with a level of service and market knowledge not often found. Their knowledge, enthusiasm and total focus helped us achieve our objectives in the best possible way.”
Darren Hop
Founder, Esca Mobile -
“It’s not often you have cause for a double celebration but this announcement definitely falls into that category. Everyone at FIPP is delighted for our good friend and valued colleague Sylkia as she temporarily departs on the new adventure that maternity leave brings. We’ll all be looking forward to welcoming her back in due course. And who better to replace her than our long-standing contributor and colleague Jamie Gavin, who already knows FIPP so well and has made excellent contributions to FIPP’s market-leading content. I’m looking forward to working with Jamie as we build on Sylkia’s fantastic new editorial strategy.”
James Hewes
CEO & Chair, FIPP - The Global Media Network
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“Jamie is an innovative professional marketeer who consistently delivers. I originally met Jamie whilst sourcing a Marketing Manager for a national company and he immediately hit the ground running and consistently delivers results. Since then I have worked for him on recruitment campaigns and helped where needed source people to fulfil his marketing objectives. I've watched him progress towards his goals with interest and admiration. I can highly recommend his knowledge of the marketing mix.”
Sarah Dinnage
Founder, Juice Hospitality -
“In our industry it’s important to focus on product and service availability and increase visibility. Inpresseon has helped Mixamate to achieve 200+ page 1 rankings for general and local search terms, significantly growing site traffic and as a result revenues in the process.”
Chris Smith
Managing Director -
“Jamie is a thoughtful and hard working analyst with a skill for writing PR and research reports from dry data. He is also a joy to work with.”
Phil Cutts
Marketing Director, Professional Publishers Association (PPA) -
“A fantastic agency with an extensive knowledge of the digital space!”
Edwina Dunn
CEO, Starcount -
“At a time of extreme platform proliferation, where the lines between the traditional art & entertainment and media sectors are becoming blurred, Inpresseon has given us a solid strategy for helping ourselves and our clients increase their footprint and reputation online. They are reliable, insightful, and a pleasure to collaborate with.”
Niki Winterson
Founder & CEO, Winterson’s